Feb 22 2012
Guarantee – Winning More Customers
For more information about Stefan's services and coaching programs please visit his website
Feb 21 2012
Ask For The Sale…
Don’t be shy. If you’ve asked enough questions, you should have established that the person wants to buy what you sell. If that’s the case, assume the sale – ask them an assumptive question ‘would you like to pay for that on credit card, or by cash?’.
A common mistake among many sales people is their need to talk too much, and justify the price. If they’re very interested in your product you probably won’t have to do too much at all. In this situation you simply need to answer a few questions and then close the sale. If you try and explain things in too much detail, the customer could go cold thinking that you’re trying to hide something.
The trick is to ask temperature checking questions such as – ‘How does that fit with what you’ve got in mind?’ If the response to this question is positive then close the sale. If the prospect has some reservations, ask them what you’d have to do to make it fit in with their plans. By asking these simple questions, you can make a huge difference to your conversion rate.
My name is Stefan Kazakis and I’m the guy to call when you need to think BIG (ger)
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For more information about Stefan's services and coaching programs please visit his websiteFeb 20 2012
The THINGS to ACHIEVE List vs. The THINGS TO DO list
As a leader of future leaders I often experience some breakthroughs in the way I approach things in my business that ultimately work for all the business owners that I work with on a daily and weekly basis. In recent weeks I have been disciplined in focusing on the 3 things that I need to achieve per day list vs. the traditional TO-DO list… please note I don’t achieve the 3 things that I set out for the day and then it’s pina coladas… it’s just that I have done the most important things amongst the clutter… I urge you to try it…
Here are a few tips on getting the most out of your day so that you’re building wealth and business success.
- The setting of priorities is the key to winning back control of your time investment.
- Pinpoint your short and medium term goals > keep your tasks aligned with this clarity. Defining your dreams as goals gives them a form and structure.
- Choose the Right tasks as a business owner > a fully comprehensive To-Do list will help de-clutter your mind. Actually call it a Things to Achieve List*.
- Ensure that you can delegate some of your tasks and do this at your earliest.
- Organize your workspace so that everything is within reach and in order (find a place for everything).
- Manage your emails and phone messaging so that it doesn’t become ‘your master’.
- Minimize interruptions > if you’re overloaded say so, if you can’t do everything, agree what you can do.
- Face up to procrastination, being a perfectionist or being a control freak. All these are areas that are costing you BIG time > focus on outcomes and get started or get more people involved.
- Time is Money > eliminate or delegate tasks that have a lower value than your time > know your value> money is in the information.
- Finally you must learn and use the concept of leverage > used in the right way, leverage can catapult your time management efforts into a different world, helping you to get far more done with less effort.
- All in all the key reason as to why business owners don’t invest their time in areas which will result in long term success is that ‘they don’t know what they don’t know’, particularly in the area of using OPT ( other people’s time)
My name is Stefan Kazakis and I’m the guy to call when you need to think BIG (ger)
Please feel free to share this blog with your closest friends
For more information about Stefan's services and coaching programs please visit his websiteFeb 17 2012
WHO?… Keep Good Data On Clients…
Once you have done business with someone once, there is no reason as to why they should never or ever do business with you again… by the way this choice is not theirs but yours…
The customer experience, in the first instance, will confirm whether they buy or refer you again.
In saying this ensure that you get as much relevant information from them so that you can continue to show them that you care forever…
This is where you ask for more detail than the usual name, address and phone number.
This is excellent for businesses with a wide range of customers – age, sex and interests.
For example, why not ask for their birthday, spouses’ name, and mobile number, favorite restaurant, number of children, income and more. You can use this info to better target your special offers… the ones that are ‘very’ relevant to them not just you or your business.
A good way to get this info is to ask your customers to complete a survey, and offer them a gift voucher as a token of appreciation.
Work as hard as you can nurturing the customers that you have and they will bring much more business growth to you than you can handle.
My name is Stefan Kazakis and I’m the guy to call when you need to think BIG (ger)
Please feel free to share this blog with your closest friends
For more information about Stefan's services and coaching programs please visit his website
Feb 16 2012
Only Service ‘A’ Grade Customers …
In business there are generally 2 things that will assist a business to go ‘broke’. Obviously the first one is not enough business and the second is too much business. So if you’re delivering a superior product or service and you’re in a fast growth company you need to work on choosing your customers. As a business coach this is sometimes one of the most challenging tasks for many small business owners… however… let me explain the situation of only servicing ‘A’ grade customers.
This is where you categorize your customers and boot out the ones that are annoying, price-driven and unreliable.
This must be exercised with some caution – you need to be in demand and have a lot of customers. If your business has unique products and is A class itself, you afford this luxury.
For example, a massage therapist could decide to no longer deal with half of her customers. Anyone who is not regular, reliable and appreciative no longer has the right to be massaged by her.
It has often been said that 80% of a company’s sales come from 20% of their customers. An ‘A’ grade customer will usually spend more money and be less hassle than other customers. By providing exceptional service for those people you want to do business with you will encourage them to keep coming back.
My name is Stefan Kazakis and I’m the guy to call when you need to think BIG (ger)
Please feel free to share this blog with your closest friends
For more information about Stefan's services and coaching programs please visit his website
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